Supper Club Souvenir
Jax Cafe is an institution here in Minneapolis. The closest thing my modern world has to a supper club and a wood-paneled portal into a time of stiff drinks, cigarettes, and 16 oz. sirloins.
Although I don’t drink, have never smoked, and don’t even know how to eat (…deadpan), the atmosphere at Jax is rich and Roger Sterling enough to convince you that luxe and unhealthy habits are being indulged even when they’re not.
And the very fanciest blast of a visit to Jax is one you take with you. If you phone ahead to make a reservation, waiting at your table upon arrival is a black matchbook glittering your name in golden letters.
Popping it into your pocket at the end of a meal, you walk back out into your everyday life feeling like you’re really something special.
November 18th, 2009 at 11:57 am
What a beautiful little value added ornament to give to customers
November 18th, 2009 at 3:22 pm
Your own Monogramed matchbook?! That’s dope! I would go just for that(and a stiff drink of course).